Spring is one of the busiest gift seasons in retail. Mother's Day, Easter, birthdays and the first sunny weekends all bring shoppers looking for something fresh, giftable and easy to choose. The retailers who do best are usually the ones who planned their range well before the first display went up.
What do spring shoppers look for?
Gifts that feel seasonal, that are easy to understand at a glance and that sit at an accessible price. Something living or growing fits the moment naturally: spring is when people think about flowers, herbs and a little greenery at home.
Gift ideas that fit a spring range
Planting kits for Mother's Day. A bonsai to grow, flowers to sow or aromatic herbs come ready to give, with everything included.
Kids' activity kits for Easter and school holidays. Screen-free and easy to start, from first gardening kits to playful grass hair kits.
Self-watering jars and herb kits. A simple way for first-time growers to bring fresh herbs to a kitchen windowsill.
Pet-themed planters. Chia planters and cat grass planters add a cheerful note and appeal to a different shopper.
Vintage pails and windowsill planters. A classic choice for shoppers who already enjoy gardening.
How to build a balanced spring assortment
Mix a few higher-value gifts with small impulse items, so every shopper finds something at the right price. Our gift kits are developed around key retail price points, which makes this easy to plan. For help matching kits to your store, read Which Grow Kits Are Right for Your Store?
When should retailers order spring gifts?
Seasonal orders are best placed well ahead of the season. Work back from the date your display goes up, allow for production and container-load shipping, and check our seasonal buying calendar and our ordering guide for minimum quantities, DDP delivery and lead times.
Read also: Mother's Day Gift Ideas for Your Shelves